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Date: Wed, 4 Jan 2012 22:05:01 +0500
Message-ID: <CAMt5qR=Ci6CJ9zSYNFWm2xn6VtZnt6Zn7ru0K=YNOQ7HB2w2Tg@mail.gmail.com>
Subject: Re: [vumasters] MKT501 Online Quiz#3 Lecture# 1 to 30 January 04, 2012
From: mc100207166 Ghulam Rasool <mc100207166@vu.edu.pk>
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plz send me idea solution mkt 621 mkt 610 plzzzzzzzzzzzzzzzz
Thanks
On 1/4/12, Syed Omer Shah <mubarakanwer@gmail.com> wrote:
> *Assalamu Alaykum Warahmatullahi WaBarakatuhu,*
>
> *
> *
> ***In BCG matrix, products with low market share and low market growth are
> referred to as:*
>
> *Dogs *
>
> Question marks
>
> Cash cows
>
> Stars
>
>
>
>
>
>
>
> *Which of the following is a type of price discrimination in which price
> varies according to quantity sold?*
>
> Forth degree price discrimination
>
> Third degree price discrimination
>
> *Second degree price discrimination *
>
> First degree price discrimination
>
>
>
>
>
>
>
> *Which of the following method is mostly used in the retailing?*
>
> Courier service
>
> Online shops
>
> *Self-service *
>
> Counter-service
>
>
>
>
>
>
>
> *Which of the following BEST describes the definition of marketing mix?*
>
> The way business distribute the products in the market
>
> The way product are arranged in the stores
>
> The way product is priced
>
> *The way business elements are combined to meet the needs of customers *
>
>
>
>
>
>
>
> *Which of the following is usually the target of a market challenger?*
>
> Market nicher
>
> *Market leader *
>
> Market follower
>
> Market segment
>
>
>
>
>
>
>
> *Which of the following is NOT a technique of measuring customer
> satisfaction and monitoring customer's complaint?*
>
> Customer complaints database
>
> Exit interviews
>
> Web and telephone information hotlines
>
> *Business Analysis *
>
>
>
>
>
>
>
> *Pictures and specification of product are added in which of the following
> part of the marketing plan?*
>
> Financial summary
>
> Executive summary
>
> Situation analysis
>
> *Appendix *
>
>
>
>
>
>
>
> *Which of the following is also known as problem child?*
>
> Dogs
>
> *Questions marks *
>
> Cash cows
>
> Stars
>
>
>
>
>
>
>
> *Which of the following is the best example of a product that is suitable
> for sampling?*
>
> *Shampoo *
>
> Ceiling fan
>
> Leather briefcase
>
> Lawn furniture
>
>
>
>
>
>
>
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